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The Benefits of Tailor-made Chains at ItsHot

Our store is located in NYC's diamond district; all of our jewelry is made in the USA by skilled professionals for men and women before they even hit mainstream fashion, so you can trust that the quality of our craftsmanship speaks for itself.

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Jewelry comes with jewelry appraisals and warranty

Jewelry comes with jewelry appraisals and warranty

Appraisal certificates can be scanned at any gold or diamond tester in the world for 100% authenticity of your product. Our items come with a 1 year warranty which covers labor to fix all manufacturing defects.

Best-quality materials

At ItsHot, something that sets us apart from the competition is that we use the best materials in our jewelry. We offer the following metals and gems for our customized necklaces:

Real gold (18K, 14K, and 10K)

Real gold (18K, 14K, and 10K)

Choose from real solid and hollow gold, available in yellow gold, rose gold, white gold, and black gold (rhodium plated)
Real Platinum

Real Platinum

All of our platinum jewelry items feature 95% pure platinum
Sterling Silver 925

Sterling Silver 925

As a more affordable metal option, we also offer real sterling silver, which is 92.5% pure
Rhodium Plating

Rhodium Plating

We coat our white gold in pure rhodium, a rare and precious hypoallergenic metal that is corrosion-resistant
Natural diamonds

Natural diamonds

Select from various colors, including white diamonds, canary yellow diamonds, pink diamonds, champagne diamonds, black diamonds, Colored diamonds
Other rare and unique gems

Other rare and unique gems

We also offer custom birthstone bracelets and gemstones such as emeralds, rubies, sapphires, amethyst, citrine, blue topaz, garnet, peridot, and more

Custom Chains for Mens

Show the world your confidence and personality with a bold and unique gold chain. ItsHot's custom men's gold chain necklaces are truly worthy of flaunting. You design your own chain, and we'll create it—artfully crafting real gold with the strictest attention to detail.

Custom Chains & Necklaces for Women

Women with discerning tastes demand unique and meaningful jewelry that reflects their specific sense of fashion. Our women's custom gold necklaces are ideal for personalized self-expression and versatile styling. We keep up with all the latest innovations in high-end jewelry, equipping us with the knowledge to create bold, cute, and luxurious jewelry items for women.

Custom Diamond Chains

Our experts at ItsHot are known for their diamond-cutting skills and precision in crafting even the most challenging gold link styles. Whether you're looking to create a custom diamond Franco chain, iced-out Cuban Link chain, black diamond rosary necklace, or something else—we're by far the best place to get a diamond chain for the price, quality, and artistry.

Custom Hip Hop Chains

ItsHot produces some of the best hip-hop style chains of all time—just ask any of the hip-hop artists that come to us to buy their blinged-out, solid gold rope chains. For personalized hip-hop style and rapper chains, we're about as legit as it gets. We work with high-quality materials to elevate our custom bling to a higher level.

Custom Chains Reviews

Jul 7, 2022 by Isaac

Awesome affordable franco chai...

"I like my new franco chain. It feels solid and I like the perfect weight-to-size ratio, which feels amazing on my neck. It's a steal rather than a bargain :)"

Jul 5, 2022 by Chris

Perfectly matches my Miami bra...

"First of all, want to thank ItsHot's team for helping me to find a matching accessory for my favorite Miami bracelet. This diamond ring is simply perfect. The design is unique, the quality is top-tier, and these round diamonds attract more than enough attention. Definitely worth the money"

Apr 6, 2022 by Travis John

"Nice piece added to my jewelry collection. Quality is great I would purchase another and recommend ppl as well"

Mar 7, 2022 by Chanel Melton

"Paired with a small key pendant. Sturdy for everyday use. Recommend to both men and women looking for a great priced rope. "

Dec 24, 2021 by David Burnette

"Great quality 10k solid gold chain. This is a Christmas gift for my son and I know he'll love it. When I received it, it is beautiful, has some weight to it and looks amazing. Highly recommend this seller and their products. "

Nov 11, 2021 by Ali

Great gift

"I bought two moon cut chains, which are very pretty. I gave them to my great grand sons for High school graduation. One is going into the Army and the other is going to college. They are very satisfied with their presents. Thanks to ItsHot!"

Sep 1, 2021 by Jefry

nice daily chain

"a beautiful Franco chain for your everyday wear, beautiful crafted links nice weight to this silver chain recommended for anyone who loves silver chains. "

Jun 30, 2021 by Patric

14k Diamond Necklace

"I had this chain on layaway for 6 months and it was worth the wait! It looks soo good without being over the top. The width is just right as well, its big while still elegant. Looks great with my pendant as well. Terrific !"

Jun 19, 2021 by Luis

Nice chain 24 inch weight on s...

"I love the chain it's really beautiful. I appreciate it's hot.com a lot they give hard working people a chance to shine too. But the weight was off 24 inch weight was 28.48 not 32 like it said in the writing."

Apr 12, 2021 by Justin


"Beautiful chain. Quality of the product very well made. Well recommend everyone I know to get there jewelry from you guys. Shipping was fast. Thank you for the awesome experience I had working with you guys."

May 24, 2021 by Thomas Hawkins

"I would recommend to most people who cant afford to buy the same chain at the mall for a few thousand. "

Aug 15, 2020 by Ricardo Colon

Love it!!!

"Just got my 10 k solid Franco chain from itshot.com!!! fell in love as soon as I open the box, love the weight, the shine and Length will be doing business there again... 26 inch came weighing in at 36 grams..."

Jun 18, 2020 by NOE REYES

"Awesome quality and it feels like I can wear it daily. I love the clasp box! Great chain with an awesome price. "

Mar 5, 2019 by Aubrey Merritt

"My wife wears most of the gold around the house. She is very picky about her jewelry and will not just wear anything as her skin is very sensitive and she would know almost immediately if it was anything other than gold. Style is modern and prices are way below the established prices for this jewelry."

Custom Cuban Link Chains

Design your own Cuban Link Chain to one-up virtually everybody else. The iconic chain necklace features sleek elements of Italian design as well as bold, confident details that have cemented its place as an icon in street style. Making the best custom Cuban Link chains requires a steady hand, a knack for design, and talent—all of which we provide here at ItsHot.com.

Custom Franco Chains

You don't have to be a gangster to rock a custom Franco chain, but wearing one might make you feel like a real boss. Pick your gold color, chain length, width, details, and other style elements, and we'll create a chain so fine that no one will be able to forget about it.

How to Make Your Own Custom Chains at ItsHot

ItsHot is one of the best places to buy a tailor-made chain necklace for men or for women due to our helpful and skilled team and our dedication to the art of jewelry making. From the chain necklace sizing to figuring the full cost for your desired design, we will assist you every step of the way. Here are the steps we made together at ItsHot:

Easy steps to make truly unique and personalized high-quality custom pendant:

1. Design

You can use our platform to create your chain necklace design. You can send in a drawing or picture of your desired links or details.

2. Select Your Materials

You’ll pick your desired metals, diamonds and/or other gemstones and size. We’ll work with you to make sure the custom necklace fits your budget.

3. Modeling and Casting

After a 20% down payment, we will create a beautiful 3D model of your gold chain design. Upon your approval, we will begin casting and setting the gemstones into the necklace.

4. Payment and Shipping

We will send you a picture of your completed personalized chain. After you pay the full balance, we will securely ship your unique chain necklace to you.

Make a Custom Chains

If you're interested in creating your own necklace or chain, or if you have any questions about the process, don't hesitate to contact ItsHot at sales@ItsHot.com, visit our store in New York City, or give us a call.

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Consult a Jewelry Making Specialist

Our team of jewelry making professionals are here to answer any of your questions with expertise and transparency.

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Max Ross


1-866-423-6262 ext 026 (Toll-free, US only)

1-212-398-3123 ext 026 (International)

NYC Store


1-866-423-6262 (Toll-free number, US only)

1-212-398-3123 (International)

24/7 live chat


Here are some frequently asked questions that customers have about buying their own custom chains:

How long does it take to create a custom gold chain?

In general, it will take 1–4 weeks to receive your unique necklace chain. It depends on how large and complicated the chain link necklace design is, how many gemstones need to be set and what type of setting, how detailed the chain links are, etc. The process can also take longer, depending on how much time it takes for you to figure out the perfect necklace design for your budget.

How much do custom chain necklaces cost?

The price of a custom chain necklace will depend on its metal type, weight, type of chain link necklace, gemstone and diamond grade, number of details, and the specifications required. To estimate the cost of personalized jewelry, it’s a good idea to search for similar necklaces to the one you want at online jewelry stores (check for similar karat purity, total carat weight in diamonds, size, etc.). After you give us your budget estimate and desired design, we will work with you and affirm the price before making the final product.

Do I need to send you a complete necklace design?

We appreciate a sketch or picture of your custom gold necklace design (you can send it via email) to help us know what you’re thinking about, but we don’t require you to send an entirely constructed design. We will consult with you and then create a more thorough 3D model of your design before making it.

Can I return a custom bracelet?

Because tailor-made chains and personalized necklaces are manufactured to your specifications and desired chain size, our custom-made jewelry orders are not refundable and not returnable. All exchanges are final, so we take great care to communicate with clients about their exact wishes.

Don't Settle for Less, Buy the Best Bespoke Chains and Necklaces at ItsHot

ItsHot is known for its authentic gold chains and custom necklaces with celebrities and jewelry followers around the country. We have over 20 years of experience manufacturing wholesale and retail diamond jewelry, which we design ourselves. Our commitment to the art of jewelry-making and our background in NYC style trends make us ideal for customers to buy high-end personalized chain necklaces.

In addition to custom men's and women's chains, we also make unisex style chains & necklaces and matching necklaces— an ideal gift for the stylish couple.

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