Jeweler inspecting a custom ring

Custom Jewelry

from sketch to finished piece

Start a Project

Over 20 Years of Craftsmanship & Manufacturing Excellence

For over 20 years, ItsHot has designed and manufactured fine jewelry in New York's Diamond District, creating every piece in-house with full control over quality and materials. Whether you want to create something unique, upgrade a design, remodel your jewelry, or add engraving, we make the process smooth and personalized.

Now choose the type of customization that fits your vision

What We Create

Explore our complete range of custom jewelry pieces

Create From Scratch

From Idea to Masterpiece

Have a vision no one else has? Whether you have a sketch, a reference photo, or just an idea in your head, our jewelers will guide you from concept to finished piece.

What can be customized:

  • • Metal type (10K, 14K, 18K gold, platinum, sterling silver)
  • • Gemstone type and color
  • • Setting style
  • • Size, proportions, and detailing
  • • Fully unique shapes and structures

Customize an Item from ItsHot

Upgrade What You Love

Found a piece on our site but want to make it more personal? We can modify and enhance most of our designs without losing what made you like them in the first place.

What can be customized:

  • • Add diamonds or gemstones to bezel, face, band, or case
  • • Change stone type or color
  • • Upgrade diamond size or quality
  • • Adjust width or thickness
  • • Two-tone or mixed gold
  • • Dial customization for watches
  • • Additional detailing or design tweaks

Customize Your Own Item

Remodel. Repurpose. Reinvent.

Have jewelry you no longer wear? We can redesign your existing piece or even melt your gold to create something entirely different while keeping its sentimental value.

What we can do:

  • • Redesign outdated styles
  • • Reset diamonds into new settings
  • • Add diamonds
  • • Melt old gold pieces and create a brand-new design
  • • Fully unique shapes and structures

Engraving & Personalization

Make It Personal

Add meaning to your jewelry with custom engraving, initials, dates, symbols, or photo engraving. If the item you like does not clearly show an engraving option, contact us anyway.

What can be added:

  • • Names or initials
  • • Dates
  • • Short messages
  • • Coordinates
  • • Symbols
  • • Photo engraving

How It Works

Share your idea

Share your idea

Send us a photo, sketch, or description.

We create 3D design

We create 3D design

Review 3D renderings and request changes.

We craft & set stones

We craft & set stones

Cast in metal, polished, and finished by hand.

Receive your piece

Receive your piece

Shipped securely with insurance and warranty.

We use the finest materials to turn your custom jewelry ideas into life

Metals

Metals

• Sterling Silver 925
• Gold (10K, 14K and 18K)
• Platinum
Gemstones

Gemstones

• Natural or lab diamonds (your choice)
• Other rare and unique gems (rubies, sapphires, emeralds etc)
• Pearls

Jewelry comes with jewelry appraisals and warranty

Jewelry appraisal

Appraisal certificates can be scanned at any gold or diamond tester in the world for 100% authenticity. Custom orders also come with a warranty that covers labor needed to fix manufacturing defects.

Get a Custom Quote

Upload a photo, sketch, or describe your idea. We'll reply with the next steps.

You will be automatically registered on our site.

Registration link will be sent to you via email.

What Our Clients Say

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Insane diamond setting!this is a must buy and you won’t be disappointed.

Moe • Jul 14, 2026

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The bracelet was beautiful and the customer service was amazing

Etta • Jul 10, 2026

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Really good quality, so happy for this purchase! Customer experience was really good.

Florent • Jul 6, 2026

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The watch is absolutely gorgeous! It is exactly as shown. It will not be my last purchase from Its hot!!

Rende • Jul 5, 2026

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It’s beautiful watch but the band is small for me , I’m going call you regarding band

Odet • Jun 23, 2026

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Beautiful medallion was worth every penny I’d recommend to anyone very beautiful gems amazing design I just love it. Thanks for this crazy piece

Jesus • Jun 16, 2026

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Great sized item, great gold jewelry , coloration, and aesthetic appearance

Barry • Jun 10, 2026

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I treated myself to this watch after I closed a big deal I'd been working on for years. I looked far and wide for the perfect watch and I found it.

Corinne • Jun 3, 2026

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The black diamonds sparkle just like the white diamonds

Kimberly • Jun 3, 2026

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Excellent and very well made. Joan at Whats Hot was of great help to me

Stewart • Jun 2, 2026

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Some of the best watches I’ve seen and to top it off the prices are top tier

Dewayne • May 30, 2026

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Purchases for my husband for our 25th wedding anniversary! The ring is beautiful and very classy. Service was top notch from beginning to end. Joan made my experience seamless.

Cynthia • May 27, 2026

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Very well crafted. like the diamonds quality. It was easy to purchase. Thank you.

Juan • May 25, 2026

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I haven't worn it yet but I do love the way it looks

Anthony • May 25, 2026

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Beautiful, exactly as advertised and a perfect replacement ring!Thanks for the lovely work!

Suzanne • May 10, 2026

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I love the design and I wanted to get myself something extravagant for my birthday I needed a pair of gentlemen earrings that stood out, not too big and not too small just right.

Mark • May 2, 2026

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Highly recommend ITSHOT Jewelry! Huge shoutout to the manager, Mark, for the amazing service. He’s super helpful and honest. Best jewelry shopping experience I've had in a long time!"

vincent • Apr 18, 2026

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Item arrived as described. Excellent quality. Highly recommend this company. Definitely, legit.

Rob • Apr 18, 2026

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It's beautiful, love it. The process was excellent, Joan was amazing, kept in touch with us the entire time. Had a small issue, but Joan took care of it without hesitation! It was a pleasure doing business with them, would definitely recommend them to anyone!

Lynda • Apr 17, 2026

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Luxurman jewelry does it for me. Considering these.

Marsha • Apr 13, 2026

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