Buy Diamond watches, diamonds, women’s and men’s diamond jewelry at top NYCs Diamond Jewelry Store

  • “Everything about this transaction was perfect from the product, method of payment/financing, packaged and delivery. I would not change anything.Thank you”
  • “will buy from you again soon, thanks”
  • “Nice watches I mostly buy this brand. What would be nice is if you guys can adjust the sizes to our sizes. Ive recommended this site too many since they always ask where i buy it from. I like the mix this watch has! ”
  • “The product I originally ordered was out of stock however I was given 3 alternative choices and I love my alternate as much as the original.Thank You”
  • “Absolutely worth your money very nice watch!!”
  • “*****”
  • “I love my ring”
  • “I am very satisfied but I just want a certification of how many carats I got would be nice but other than that everything was better than expected ”
  • “I think doing very well now ”
  • “My Partner loves the ring and is also happy with the new one he has received, both were beautiful and met my expectations. I purchase all my jewelry from its hot and have always been satisfied, currently I have one of your sales representatives working on a ring that I would like a better deal on, *** is your best asset, keep her forever.Thanks***”
  • “Watch is beautiful!!!!!”
  • “I love it”
  • “Excellent, arrived on time. Love the watch!!! Will order in the future..”
  • “We were notified that it would be a few days to make the ring, but then was shipped promptly. Ring arrived as advertised with no issues and the fit was great. ”
  • “smaller than expected”
  • “Great watch for a reasonable price !”
  • “ got it right had a little problem with the watch turns out it was just a dead battery. The representative kim was excellent on calling me back to make sure the problem got resolved. The watch is a perfect blend of flash and class!! I will definitely be back for more. ”
  • “Nice”
  • “Ring came out exactly how I wanted it!!”
  • “I'm very satisfied with my recent purchase.Thanks.***”
  • “Delivery was great and I got exactly what I paid for!”
  • Q: Can these also be made with Rubies ?
    A: Yes, we can customize these diamond drop earrings with Rubies. To do this please contact our custom jewelry department by callings us 212-398-3123 or by clicking on this link: and filling out the form.
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  • Q: Can you ship to London UK ?
    A: Yes, we ship to London . Please note that all international orders are shipped with FedEx Intl Air (delivery in 3-5 days), fully insured with signature required upon delivery.

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  • Q: I would like a smaller version of this heart, do you have any available on your website that I can look at ?
    A: We have many smaller versions of this diamond heart pendant, please take a look at item 010060
    If you have any more questions or need any assistance with placing your order, please give us a call at 212-398-3123.

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  • Q: looking for a vintage ring that also has celtic ties to is design
    A: Yes, we specialize in custom designs and can customize this ring for you according to your specifications, please give us a call at 1-212-398-3123 to discuss design and pricing options.

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  • Q: I love the earrings but would like them with all white diamonds.
    A: We carry the same Butterfly design diamond earrings with all white diaomnds, available in white, yellow and rose 14k gold - please take a look at item code 800286: .

    Read More..
Diamond Jewelry and Watches Coupons

Diamond Engagement Rings

Diamond Engagement Rings Propose with our one-of-a-kind diamond diamond engagement ring. Our Diamond Engagement Rings, are available in 14k-18k Gold and Platinum for any budget: from unique engagement rings to classic solitaire engagement rings.

Diamond Wedding Bands

Diamond Wedding Bands Show her your love with our Diamond Wedding Bands & Anniversary Rings. Selection includes women's & men's diamond wedding bands, anniversary rings and eternity bands each fully customizable per your request.

Gold Diamond Earrings

Gold Diamond Earrings Our Gold Diamond Earrings are designed to be a perfect fit for any occasion and include: Diamond Stud Earrings, Diamond Hoop Earrings, Diamond Solitaire Earrings, Men's Diamond Earrings and many others.

Diamond Education

Diamond Education

When choosing the one perfect loose diamond either for yourself or for your special someone you need to pay attention to the 4 C’s in order to make the right choice and an investment for life.

All Diamonds are carefully selected and cut to perfection to emphasize the dazzling beauty of a Diamond...


ItsHot Celebrities

Spotted a hot diamond watch around Snoop Dogg's wrist, but do not know where to find it? We at have come up with some of the best jewelry designs that has made us favourite to many celebs. We are frequently visited by celebs like Akon, Snoop Dogg, Kim Kardashian, Fat Joe, Trinna and many others. Visit today and check out the best diamond jewelry...

Jewelry Of The Week

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About ItsHot

We are a premier NYC jewelry company with an established storefront located in the heart of New York city's Diamond Jewelry district. We specialize in the creation and wholesale of a wide array of exquisite designs for Diamond Watches and Diamond Jewelry including Rings, Earrings, Bracelets, Necklaces, Pendants, and more. We are proud to present an extensive collection of uniquely designed items at highly Affordable, Factory-Direct prices. We offer a wide array of 10k, 14k and 18k gold that includes a selection of White, Yellow or Pink (also called Rose Gold or Red Gold), as well as sterling silver and platinum options. We strive for the highest degree of customer satisfaction by offering quality merchandise, amazing selection, incredible prices, and one of the leading customer service departments in the industry that delivers 24/7 customer support.

Our staff has 20 years of experience in the manufacturing and wholesale of fine pieces in new york city, Which has been the trend-setter for the newest and hottest designs for years. The team holds vast knowledge of workmanship and consumer needs that has helped us to develop a superior line of custom-made jewelry. Our present product line has over 20,000 distinctive items, and we are continually expanding. Our wedding collection includes unique engagement rings and diamond wedding rings and eternity bands, stunningly-crafted to suit your personal style. In addition, we are one of the leading manufacturers of men's adornments in the U.S. and maintain an assortment of his and hers diamond watches. Our team can help you to select the perfect diamond watch, ring, earrings, necklace, pendant or bracelet for yourself or that special person in your life. for those who like to live large, we also offer Hip-Hop Jewelry, Chains, and One-of-a-kind items made to finish off your designer look.

We also specialize in custom orders and can create anything from custom hip hop pendants to custom engagement rings to custom diamond watches, at factory-direct prices. Our reputation is known worldwide, with our exports going to canada, europe, south america and southeast asia. You can view the whole selection of jewelry and watches we offer online or anyone in the area is welcome to visit our nyc store and will receive the same superb service, paired with our vast selection and custom-made order options, all at a factory-direct more